BOREALIS, a festival of light is a first-in-the US global competition and exhibition of technology and light art that takes place each evening in the South Lake Union neighborhood October 11-14, 2018. The festival is free to the public and features a unique combination of live music, street art performance, lighting art installations, and multi-media video mapping designed to transform surrounding built environments of landmark buildings and facades into a virtual reality extravaganza – an urban canvas for unconventional storytelling by artists from around the globe.
From Lake Union Park, where the selected video-mapping artists will showcase their work on the architecturally unique Museum of History and Industry building, the festival extends south across Mercer with approximately 25 light art installations.
During the event, attendees will stroll and enjoy the entertaining and interactive light art displays, sample food from participating food trucks, quench their thirst at the festival beer and wine garden, and enjoy live music from local bands. The festival is walkable, and will take place regardless of weather. The festival is free and open to the public, but tickets are needed for the video mapping performances.
While lightings festivals take place in a variety of cities across the United States, the video mapping experience has been taking place elsewhere around the globe since 2005. In cities from Bucharest to Moscow, Paris to Dubai, more than 10 million people to date have witnessed the magic and wonder that is video mapping and its panoramic 2D and 3D projections. These annual events have become major tourism draws for the cities.
These festivals energize a city, pushing the boundaries of imagination and surpassing expectations, with famous landmark buildings and facades turned urban canvas for this unconventional storytelling by artists from around the globe. It is journey of sight and sound, this profound beauty, making it an unforgettable breathtaking adventure for attendees.